It’s official – South Australia’s first H&M store is open!

Hundreds of people queued up to be among the first to step through the doors of the Swedish fashion giant’s new store in Rundle Mall Plaza this morning.

Spanning about 3000sqm over two levels, the flagship store offers fashion and accessories for men, women and children. The store also features H&M’s popular Home range including bed linen, décor, rugs and storage.

The store’s highly anticipated opening marks the first completed stage of Rundle Mall Plaza’s major redevelopment across four levels.

Final cosmetic touches are being made to the lower ground floor tech hub and the ground floor dedicated to retail, which should all be completed by mid-November.

One of the Plaza’s most unique new spaces is The Terrace dining precinct on Level One overlooking Rundle Mall. The space is expected to open in early 2019 with a number of exciting new food retailers to be announced soon.

Stay tuned for further updates about our exciting redevelopment.